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Results / Case Study / Meal Prep

Zedric's

$30K → $42K/week

A 50% lift in online revenue - in a business where every marketing dollar has to turn into predictable weekly production.

$30K → $42K
Weekly sales
+50%
Online revenue
Zach Lutton
On the record

Where they started

Zedric's makes fresh, healthy prepared meals. That changes what marketing has to do. In meal prep, a bad forecast is not just a soft week on the dashboard - it is wasted food or missed orders. Every marketing dollar had to translate into predictable weekly production.

When we started working together, weekly sales stood at $30K. The problem was not just the number. It was the guesswork behind it: how much product to bring in, how many orders to plan for, and whether next week would look anything like this one.

What the audit changed

The engagement started diagnostic-first: tie marketing spend to weekly unit economics, then scale what holds.

That order matters in this category. Once spend was connected to the weekly numbers that run the kitchen - product in, orders out - scaling stopped being a bet. Demand became something Zach could plan production around, week after week.

What happened

  • $30K/week to $42K/week in sales
  • 50% lift in online revenue
  • Predictable weekly demand - "no surprises," in Zach's words

"The biggest impact since we've been working together has been that it makes my business more manageable. I know how much product I should be bringing in a week. There's really no surprises. Everything is just pretty steady and consistent."

Zach LuttonZedric's · client interview

"There's not a lot of agencies you pay for them to just do your ad buys and that's it. And that's where they quit. With you guys, you know that our success is your success."

Zach LuttonZedric's · client interview

Hear it from Zach

Zach tells the story himself - unscripted, on camera.

Verify this case study

Zach Lutton, Zedric's Zach Lutton put his name and face on this case study. Here is how to check it yourself:

  • Watch the full recorded interview above - unscripted, on camera
  • Read what partners say on Trustpilot
  • Ask about references on your Strategy Call - we'll tell you exactly what's verifiable and how

Run the same math on your own account

Every HoloGrowth engagement starts with the same five numbers: CM3, nCAC, 90-day LTGP:CAC, payback, and new-vs-returning split. The free Scaling Scorecard gives you those five metrics with the exact scale/hold/fix/kill thresholds we use on managed accounts - so you can see what Zach saw before you ever talk to us.

Get the Free Scaling Scorecard

Your numbers can look like this too - if the constraint gets named first.

It starts with a free 30-minute Strategy Call - we clarify your numbers, name your most likely constraint live, and decide together what makes sense next.

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